What You Really Need to Know About Complex Survey Design

Everyone wants every possible question in your survey, but how do you make it all make sense and flow? This webinar will provide tactical tips and tricks for designing and developing complex surveys to field to your customers including: developing screening criteria for hard-to-reach respondents, writing questions with detail and clarity, and ensuring proper organization and structure. Your customers and field partners will thank you for ensuring your surveys are concise and your stakeholders will thank you for getting the right results.

AMS Presenter: Patty Yanes
Time: 24:17