Welcome PDMA Ignite Innovation Summit Attendees
Thank you for attending Creating Customer Magic: How to Infuse a VOC Mindset to Fuel Insights for Innovation. We hope you enjoyed this presentation by Applied Marketing Science (AMS) President and Managing Principal John Mitchell.
Our supervised, finetuned LLM is revolutionizing VOC research—don’t miss out! Schedule a complimentary consultation with John Mitchell to learn more:
Related Resources
- Watch the webinar: Supercharge Your VOC: How Supervised Finetuned AI Models are Changing the Game
- Read: Why AMS's Supervised, Finetuned AI Model Outperforms ChatGPT for Customer Insights
- Tune in: Inside PDMA’s VOC Study: Kristyn Corrigan Reveals Game-Changing Insights on Product Mastery Now Podcast
- Read: How AI-Powered Voice of the Customer Research Drives Innovation and Competitive Advantage
- Explore our upcoming training: Deliver better products and services: a Voice of the Customer (VOC) virtual workshop | October 7-9
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John Mitchell, CCXP
President & Managing Principal
As a leader in the Insights for Innovation practice at AMS, John has over 20 years’ experience in marketing strategy, market research, and innovation. He specializes in research to support new product development and customer experience design, and has led engagements across the globe. John has also trained and coached hundreds of AMS clients to develop their in-house insight capabilities. He is a CXPA Certified Customer Experience Professional and a RIVA-trained focus group moderator. John has spoken at various conferences on topics including patient journey mapping, machine learning for medical and B2B markets, and conjoint analysis, among others. Read John’s full bio here.