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Featured Case Study

Boston Children’s Hospital study dives deeper into customer insights to better understand complex care patient needs


Medical Products and Pharmaceuticals


Machine Learning/AI, Journey Mapping

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We let our results speak for themselves

The “what if” tool for scenario planning … enabled our client to estimate its expected share, relative to the competition, on a variety of potential new vehicle offerings with a range of different features and prices.

The Research revealed that consumers who receive a prompt response to Tweets are willing to spend more for tickets on that airline than those who had a less positive experience.

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