MEET
Education
B.A., Communication Arts and Sciences, Penn State University
M.A., Communication, University of California, Santa Barbara
Ph.D., Interpersonal Communication, University of California, Santa Barbara
Affiliations
Insights Association
Introduction
Andrea Ruttenberg, Ph.D., is an associate principal at Applied Marketing Science. She helps her clients use research to develop successful products, services, and experiences, build stronger brands, and make critical business decisions.
Andrea has worked with clients in a range of industries, including manufacturing and industrial products, energy and utilities, medical devices, financial services, consumer products and retail, technology, and gaming. She specializes in both qualitative and quantitative research.
In addition to consulting engagements, Andrea provides coaching and training to organizations that want to build their internal insights and market research capabilities.
Outside of work, Andrea enjoys reading, traveling, hiking, and playing board games. She lives in Pittsburgh, PA.
Areas of Expertise
Industries

Manufacturing

Building Materials & Durables

Business Services

Oil and Gas

eCommerce and Retail

Oil and Gas

Engineered Products and Components

Banking, Investing and Insurance

Travel, Logistics & Hospitality
Andrea’s Thought Leadership
Get to know Andrea – she recently spoke about solving for customer needs in the Connected Age at The PDMA Virtual Innovators Conference and JPIM Research Forum